Your Cart is Empty

Fernando Eugui

Customer Experience Rep.

"In the midst of a global pandemic, I realized it was time for a change."

My passion for motorcycles ignited at the tender age of 4, as I gazed in awe at those two-wheeled wonders passing by our car window. It's no wonder 'moto' became one of my first words, according to my amused parents.

Growing up in Mexico City, motorcycles were a forbidden fruit in my family. But my siblings and I were a determined bunch, and at the age of 10, we managed to sway our parents into allowing us to buy our very first Carabela Ponymatic 60cc. From the moment I took that first exhilarating ride, I was hooked; the motorcycle world had claimed me as one of its own. My second bike, a Sachs Madass 125cc, was a shared treasure with my brother, and we used it to commute to university.

Speaking of university, halfway through my studies in Industrial Engineering at Universidad Iberoamericana, I couldn't bear the monotony of exams and lectures any longer. So, I took a leap of faith and embarked on a thrilling adventure, backpacking through the enchanting landscapes of Spain, Turkey, Romania, and India. I lived and worked in farms, hostels, and kitchens, each experience adding fuel to my dream of exploring the world on a motorcycle—still a dream, but one I'm working hard to realize.

After graduation, I began my corporate journey at Coca-Cola FEMSA, but it soon became evident that my heart belonged to motorcycles. My passion led me to BMW, where I started in the car department. Determined to rev up my career, I paved my way to the Motorcycle department, becoming the Sales Manager. It was a dream come true, as I immersed myself in the world of BMWs, owning several bikes and relishing the thrill of test-riding them all.

Yet, life had a new chapter in store for me. In the midst of a global pandemic, I realized it was time for a change. I mustered the courage to bid farewell to BMW and Mexico, booked a flight to Munich, and shipped my beloved F850GSA to Germany all in pursuit of a fresh start and to finally be with my girlfriend.

And now, as I become part of the rad Mosko crew I am eagerly looking forward to this new adventure, embracing every twist and turn it brings.